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When you start in the business, it is pretty easy to fall
into the trap of not spending the extra money and wants to do it all yourself.
Entrepreneurs naturally wish to keep boot costs at least. So, imagine that if
you can install yourself, you save money by not making an additional person.
But the problem with this, though, is that, in the long
term, doing everything you do, you can lose money quickly. On the one hand, it
can not be an expert at all. More importantly, if busy doing sliding tasks for
your business, focuses on the goal of your customers and other money companies.
It's time to subcontract.
An area that thinks that people are so easy to do is their
website. Among the builders of "Drag-and-Drop" and friendly WordPress
websites, it is easy to believe that you can generate your website. Still,
without this unique web design talent and this natural artistic talent for
twinning colors, your website will be elementary and the pen your target
customers are looking for.
Because your website is often the first person who sees your
business, do you want you to think that you are too cheap to invest in a
well-designed website? As if it were or not, people will judge their business
according to their website; One aspect could prevent visitors from calling you,
even if it can be the ideal coach to help them. So he invests. Hire a qualified
web designer to check your website with a modern and clean design and unique
brand elements.
Insert your brand on your website
Think when you visit a new website; On what page are you
starting? What elements attract the eye first? How do these elements represent
the message of the brand? Even if you do not consider them consciously about
these things, there is always a specific reason you click on a site to continue
your search, and the same is valid for your visitors. Therefore, start on page
one of your site and notify of elements that require an update. Here are some
suggestions:
1. Your header. A website designer can integrate the colors
of your brand and design items to create a professional and catchy header that
will encourage (unconsciously) encourage people to continue reading their
homepage.
2. Your head. Whether it is included in the header or used
in a sidebar, visitors can easily see a person's face and that you are a natural
person. A professional shot adds a personal touch to the site. Your visitors
will access it as appropriate, and you will know that you can join you if you
call, instead of getting into a vicious voicemail cycle.
3. Your opt-in box. Do not stay stuck with an old boring log
box. Your web chic can easily integrate a design so that your opt-in is even
more set. (A consulting view: If you still do not build your list, you should
start!)
4. The signature box of its author. Use the end of each blog
element to include your author's information and a call for action. Insert the
colors of your brand and a different head photo that continuously transmits your
brand's message. Prove your readers why you are the coach you are looking for.
The key here is to maintain the dating with a minimum and include a link: in
the OPT-ON offer, a waiting list or your product, or your signature book. Also,
use a varied version of your author's box when writing articles for other
companies, such as a guest blogger.
Is it time to subcontract your brand photos?
When was the last time you different your status on social
networks? How about the heading on your website? If your head-headed photos are
over 18-24 months or if your style or outdoor appearance has changed significantly,
you need updated photos. It does not matter if it looks like a great model in
this photo of the 90s. The possibilities are that you do not look at the same
for many years later. But maybe it's more critical for you to look more
experienced! To keep up to date.
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